Gucci LV bag burst and low cost

Italian luxury brand Gucci after President broke the news, LV canvas material costs far less than the cost of their own brands. Gucci in the next few days, the company has said in a statement, the company president had mentioned the raw materials used in production of handbags and related costs and the value or quality handbag itself is not related to Patricia Fazio, president of Gucci. DiMarco has criticized some luxury brands selling price bag and broke the news that Louis Vuitton (LV) canvas bag is a meter of material cost of 11 euros, Gucci handbags material cost is per 0.3 m EUR 50. The implication, Gucci LV expensive material than nearly 15 times. Yesterday, reporters get the news from the LV, they have not released any news on the cost price, Gucci leather with canvas material and relative prices than unfair. LV: We have never been released in this respect any information, because it may not be true, and he vertical comparison is wrong. His canvas and leather than the comparison, leather and canvas can not be compared, the canvas is a canvas, leather is leather. This statement for the president, let it be Gucci, publisher of the industry comfortable Wu Yan believes that this is somewhat unkind business practices. Wu Yan: a competition between them. I believe that the sale of any of them, the general will explain how their product quality is good, why do designer handbags, was good, generally not to say that the other competitors in particular which is not good. Shortly thereafter, Gucci company has issued a statement saying President mentioned that the raw materials used in production of handbags and related costs and the handbag itself is not related to the value or quality, luxury value far exceeds the cost of materials. LV staff also said that the value of luxury goods can not be measured only from the fabric, which full of brand design and technology. LV: cloth can make such a package is a process, and he inspired in the inside. We sell works of art. Gucci's second changed his tune, and gave us a new issue is thrown, the value of luxury goods far more than the production of his material costs. Wu Yan also believes that the value of brands includes its history and culture, to accept this concept of consumer needs as a luxury status symbol. Wu Yan: the value of brand is a historical, cultural, like the LV should have 100 years of history, a heritage, design, brand inside of a precipitate. For this concept, Chinese consumers seem to have accepted, but take it or leave is another matter. Consumer 1: occasionally buy, but buy very little, is that there is a friend around, their power will have to buy it. Is to give you a psychological satisfaction than others. Consumer 2: I think that some package is a canvas in particular, the results of the price of selling into the leather, I do not pursue this kind of thing Consumer 3: No, because too expensive, I can not afford. Maybe someday to buy it and you think it was worth it value, you like it value.